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With 20 years in the professional services arena,
Mara Stefan has helped hundreds of companies navigate early
market challenges. Prior to co-founding Emerge PR in 2005 with
industry veteran Catherine Marenghi, Mara spent 11 years with
Horn Group, Inc., a leading technology communications firm,
where she launched the company’s Boston office in 1996.
While serving as a partner in the agency, Mara
drove PR and marketing strategy for hundreds of emerging growth
companies. She also provided strategic counsel to well-known
market leaders including Cognos, Harte-Hanks, Netegrity, PeopleSoft,
and Sophos among others. Mara also worked with best-selling
business book authors – Geoffrey
Moore for Crossing the Chasm and Inside the Tornado as well
as Patricia Seybold for Customers.com and The Customer Revolution – to
elevate each to a position of thought leader in the business
sector.
Mara has supported and spoken at the Harvard
Business School’s annual Cyberposium
Tech Conference; served on the advisory board and provided
sponsorship for Future Forward, the New England Technology
Summit; and sponsored the most recent Nantucket Conference. She
was recognized in the 2004/2005 edition of Strathmore’s
Who’s Who for leadership in her field as well as Cambridge
Who’s
Who for 2006-2007 Honor’s Edition. She has authored
several articles and guest lectured at Boston University.
Earlier
in her career, Mara held marketing communications positions
at Borland International, and various account management positions
with Miller Communications and Hastings & Humble Public
Relations.
Mara holds a bachelor’s degree in communications
from Stephen F. Austin State University in Nacogdoches, TX,
where she majored in advertising and public relations. Mara
is the mother of two boys and avid equestrian.
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